PPC Marketing Campaign
- A PPC Marketing Campaign is a great marketing strategy if your business is an online e-commerce based business. If you sell goods, products, or consumables to your customers via the internet, SEO is critical for your business’ success
- If you believe in marketing and advertising as an important component to your overall business success Search Engine Optimization and Search Engine Marketing is a great marketing strategy for your business, as it yields long term marketing results which can positively impact your company’s lead generation, sales, and profitability
- You view marketing and lead generation with a keen eye for long-term growth and success in marketing
- Your company functions within a highly competitive business model (Examples: Doctor, Lawyer, Dentist, Construction, Apparel), SEO is critically important for your company’s success. You may in some cases have hundreds or thousands of competitors within your trade area. Your competitors are marketing to ensure they are successful, shouldn’t you?
- In 2015, $349.06 Billion was spent on online e-commerce purchases in the United States. 72% was purchased from a desktop or laptop, 15% was purchased from a Mobile Device, and 13% was purchased via Tablet
- Your customer’s age demographics are: Gen X, Gen Y, and Millennials groups predominately. These groups of consumers heavily use search engines when making purchasing decisions and these groups are the largest segments of online e-commerce users with Google.